To host a metaverse event on Vatom, companies will first need to create an account on the Vatom platform and familiarize themselves with its features and capabilities. Vatom offers a range of tools and resources for creating and managing virtual events, including the ability to create and customize virtual spaces, invite and manage guests, and track engagement and metrics.

Once a company has created an account on Vatom and has a good understanding of the platform, they can begin planning and organizing their metaverse event. This will involve deciding on the theme and format of the event, as well as identifying any partners or sponsors who will be involved.

Next, companies will need to create the virtual space for the event, using Vatom’s tools and resources. This will involve designing and customizing the space to match the theme and atmosphere of the event, as well as adding any interactive elements or features that will enhance the user experience.

Once the virtual space has been created, companies can invite guests to the event and manage their participation. This will involve sending out invitations and managing the guest list, as well as providing any necessary instructions or information about how to access and navigate the virtual space.

During the event, companies can track and analyze metrics to measure engagement and assess the success of the event. Vatom offers a range of metrics and analytics tools that can be used to track participation, interactions, and other key metrics.

Overall, hosting a metaverse event on Vatom requires careful planning and organization, as well as a good understanding of the platform’s capabilities and features. By leveraging the tools and resources provided by Vatom, companies can create engaging and interactive events that drive engagement and provide valuable insights and metrics.

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Rick Canfield

A postgrad with an M.S. in Media Management and a marketing producer with over 20 years of media development experience.

Latest posts by Rick Canfield (see all)

• Echoes & Algorithms: Ethical AI in Media Production - October 28, 2025
• Creativity and AI Ethics: An Essential Toolkit for Game Dev Success - August 1, 2025
• Echoes on the Canyon Walls: Why the Pecos Rock Art is North America’s Oldest Grand Media - May 1, 2025

Recent posts

Echoes & Algorithms: Ethical AI in Media Production

Last week at Startup Week SA (SASW 2025), one of the main topics heard across various panels was about the integration of AI into our everyday lives. In that spirit, we hosted a compelling panel titled Echoes & Algorithms: Ethical AI in Media Production, which dived into the transformative yet challenging landscape of artificial intelligence in creative industries. The discussion featured industry experts such as myself, Rick Canfield (UESA) and Peterish (Gigaton), who explored how AI is reshaping film, TV, gaming, and commercial production while emphasizing the critical need for ethical considerations

Creativity and AI Ethics: An Essential Toolkit for Game Dev Success

If you’re building in Unreal Engine, Unity, or any corner of the metaverse, here are the essential takeaways from this transformative livestream on Unleashing your Creativity with Ethical AI.