Native Creation
Oct 28

Echoes & Algorithms: Ethical AI in Media Production

Last week at Startup Week SA (SASW 2025), one of the main topics heard across various panels was about the integration of AI into our everyday lives. In that spirit, we hosted a compelling panel titled Echoes & Algorithms: Ethical AI in Media Production, which dived into the transformative yet challenging landscape of artificial intelligence in creative industries. The discussion featured industry experts such as myself, Rick Canfield (UESA) and Peterish (Gigaton), who explored how AI is reshaping film, TV, gaming, and commercial production while emphasizing the critical need for ethical considerations

by Rick Canfield
Aug 1

Creativity and AI Ethics: An Essential Toolkit for Game Dev Success

If you’re building in Unreal Engine, Unity, or any corner of the metaverse, here are the essential takeaways from this transformative livestream on Unleashing your Creativity with Ethical AI.

by Rick Canfield
Jan 1

2024: The Year AI Left the Chatbot and Entered the World

If 2023 was the year the world discovered Generative AI, 2024 was the year AI models left the single chat window and began to engineer, see, and reason—fundamentally shifting from novelty tools to essential enterprise infrastructure. The rapid pace of innovation was dizzying. Here are the top 10 transformative AI trends that defined 2024 and …

by Rick Canfield
Dec 12

Top 10 AI Trends to Look Out for in 2023

The genie is out of the bottle and AI has made tremendous strides in recent years, for better or worse, and it continues to evolve, improving at a rapid pace. In this blog post, we will explore some of the top AI trends that are currently shaping the field. Here are the top 10 AI …

by Rick Canfield
Dec 10

From Web3’s Dream to Web4’s Reality: How Hedera Hashgraph Solves the Scalability Problem

Web3 promises a decentralized internet built on trust, but its current foundation—blockchain—often struggles with the very things needed for mass adoption: speed, cost, and energy efficiency. Enter Hedera Hashgraph, a revolutionary technology that isn’t a blockchain at all, but a Distributed Ledger Technology (DLT) that provides the missing infrastructure for what many are calling the …

by Rick Canfield
Jan 4

Intro to Web3

Web3, also known as the “third generation of the web,” is a term used to describe the evolution of the internet from a static and centralized platform to a dynamic and decentralized one. Unlike Web1, which was primarily focused on providing information, and Web2, which was focused on user-generated content and social media, Web3 is …

by Rick Canfield